10 Incredible Ways To Make People Click

 

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1. Use psychological techniques when designing your banner

ads. Asking people not to select the link to your banner ad

may actually cause the exact opposite response. You could

say for example, "Don't Click Here If You Have All the

Money You Need."

 

2. Make your banner ad words as attractive as

possible. Use words like ultimate, powerful, sizzling,

hot, etc. Your words should relate and highlight

your total offer.

 

3. Offer a discount offer on your banner ad. People

are always looking for good deals. You could offer

a percentage discount, dollar discount, buy one get

one free discount, etc.

 

4. Include positive statements from customers in your

banner ad. These statements are evidence that your offer is

legitimate and worth finding more about. Make sure the

statement from your customer is sufficient to give people a

good understanding of what you are offering.

 

5. Use a celebrity or well-known individual on your banner

ad to stand for your product, Internet site, or service.

People will select your banner because the opinion of these

people carries more weight than yours.

 

6. Include a powerful promise on your banner ad. You could

add the promise as a heading for your ad. The promise could

offer to give the customer two or three times as much as

they paid for the product if they are not satisfied.

 

7. Be explicit when you instruct people to select your

banner ad. Those people that are just learning how to use

the Internet may not be familiar with how you select a

banner ad. All you need to do is include the phrase "click

here" on your ad to enhance the number of click throughs

your receive.

 

8. You could market your product on a trial basis. This

will translate to people that they will not lose anything

if they click on your banner ad and sample your product or

service.

 

9. Explain to people the main advantage of your product,

Internet site or service on your banner ad. Your advantage

might be weight loss, more energy, dollar savings, earn

more money, etc.

 

10. You could advertise a free offer on your banner

ad. People love free stuff. The freebie should relate

to your target audience. If the freebie is attractive

to them they will click.

 

 

The author, Scott Geld is the Marketing V.P. for

Marketing Blaster.

 Feel free to email him with any questions or comments about this article at

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